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Is Anyone Reading Your Tweets? Find Out by Linking Bit.ly to TweetDeck

February 3, 2010

So, you’re posting links on Twitter to your blogs, articles, websites, newsletters like you’re supposed to, and  you’re left wondering if anyone is clicking through or even notices your posts. (Hopefully you’re also spending plenty of time communicating and building relationships, too.) There are a lot of link tracking tools out there and bookoos of stats that you can [...]

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Are Your Newsletters Newsworthy or Snooze-Worthy?

July 24, 2009

This morning I received what I think was an author’s book announcement in my email inbox. Several things were “off” about it. First of all, the subject line was vague and actually led me to believe that they were asking for my marketing services. But, when I opened it up I saw that it was [...]

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